The Small Business Owner’s Guide to PPC Campaigns

7 Types of PPC for Small Businesses 

Pay-per-click, commonly referred to as PPC, is an important method for small business to get immediate traction in search results and drive highly targeted traffic to your website. You can literally rank #1 for your targeted search terms the first day you launch a campaign – if your strategy and execution are on point. This can be tricky if you have a small team or don’t have the luxury of training and becoming certified in each platform. Let us help you understand the different types of PPC platforms that are best for small business, along with their pros and cons. Figure out the platform that is best for your business before you ever launch a PPC campaign!

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PPC for Small Businesses Infographic


With inexpensive-to-create ads and quick to show results, the foundation for many marketing campaigns is paid search. - Tweet it!

By targeting IPs, geofencing allows businesses to target exactly their market. This is especially good for B2B companies. - Tweet it!

Need help navigating one or all of these platforms? Our marketing team is certified in multiple PPC platforms and stays up-to-date on the ever-changing features, policies, and best practices when it comes to online advertising and small business trends. Contact us to find out how we can help!

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